METADATA
Title: Idle, stricken, or retired: challenges in understanding media discourse on nuclear power
Vol. 1, 2016, pp. 165-177
DOI: 10.46687/SILC.2016.v01.015
Author: Desislava Cheshmedzhieva-Stoycheva
About the author: Associate Professor Desislava Cheshmedzhieva-Stoycheva, PhD received her PhD from the University of Shumen, Bulgaria in 2010. The topic of her thesis was Tolerance and ethnicity in media discourse: A comparative study. In 2018 she was awarded Associate Professor in the area of: 2. Philology, professional field 2.1. Germanic Languages/Modern English, subject English. Her habilitation work was entitled Framing Muslims in the Bulgarian and British Media Discourse (Konstantin Preslavsky University Press, 2018). Desislava Cheshmedzhieva-Stoycheva is currently working at the Department of English Studies at Shumen University. She is a member of the Bulgarian Society for the Study of English (BSSE, a member of ESSE), a member of the Union of Bulgarian Translators and in the Editorial Board of several journals. In 2018 she received the award for achievements in the field of specialized and scientific translation for her translation of Maria Montessori’s book The Secret of Childhood. She is the author of The Ethnic Other: The Image of Roma, Gypsies, and Travellers in the Bulgarian and the British Press (Asenevtsi, 2020). Her interests lie in the field of comparative linguistics, media studies and culture studies with focus on ethnicity, religion and identity.
e-mail: d.stoycheva@shu.bg
ORCID iD: https://orcid.org/0000-0003-0433-8087
Citation (APA style): Cheshmedzhieva-Stoycheva, D. (2016). Idle, stricken, or retired: Challenges in understanding media discourse on nuclear power. Studies in Linguistics, Culture, and FLT, 1, 165-177. doi: 10.46687/SILC.2016.v01.015
Link:
https://silc.fhn-shu.com/images/issues/2016/SILC_2016_1_165-177_13_EN.pdf
Abstract: Being politically, economically, environmentally, and socially significant, the topic of nuclear power enjoys high interest in the media with its complex character. On the one hand, there is nuclear power used for civil purposes which is viewed as one of the most cost-efficient power generation ways, while on the other, there is nuclear power used for military purposes as a weapon of mass destruction. The focus of the paper is on the metaphors used in the presentation of issues associated with nuclear power. The main method of analysis is CDA and the corpus analysed is comprised of articles published in the American The New York Times, the British The Independent and the Bulgarian newspaper Dnevnik over the period of a month, i.e. March 2013. This study adds to current research on metaphors as it compares and contrasts the thinking patterns exhibited by three different cultures through their media discourse.
Key words: media discourse, NPP, metaphors, CDA
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